Ruby rubber ducks and emerald popcorn
The skilled use of advertising materials as mailing enhancers and at tradeshows ensures a high level of attention - as long as the concept is right.
m+a ExpoDataBase Copyright / Exclusion of Liability
m+a Publishers for Fairs, Exhibitions and Conventions GmbH
Mainzer Landstr. 251
60326 Frankfurt am Main
Germany
P.O. Box 20 01 28
60605 Frankfurt am Main
Germany
phone: +49 (0)69 / 7595 - 02
fax: +49 (0)69 / 7595 – 1280
e-mail: mua@dfv.de
URL: www.m-averlag.com
A division of the publishing group
Verlagsgruppe Deutscher Fachverlag
Frankfurt am Main
Copyright
All data - especially the databases - of this website is protected by copyright subject to Section 4 and Section 87 a et seq. of the German Copyright Act (UrhG). Processing or reproduction is permissible only to the extent required to access the databases or to make normal use thereof. Any processing, reproduction, distribution and / or public communication above and beyond this, especially unauthorized transfer of contents in intranet presentations, will exceed normal evaluation of the databases and constitute a breach of copyright; trespassers will be prosecuted and liable to pay damages.
Exclusion of Liability
The tradeshow data contained in the m+a Expo-DataBase are based on the particulars provided by the respective event organizers. No liability can therefore be assumed for the correctness and completeness of the entries. We cannot be held liable for damage incurred as a result of incorrect or missing entries or as a result of wrong entries. Particularly in view of possible last-minute cancellation by organizers and/or alteration in event venues, especially abroad, we recommend that you contact the organizers named to ensure that the event is taking place as announced.
No reason to complain
Just like in the last big crisis, visitor quality counts for more than the sheer mass of people at a trade fair.
"We used to go to the fair out of habit or because we wanted to present a new product, but we never had a hard and fast objective. We did not have a good enough definition of exactly what we wanted to achieve. There was no sign of clearly defined trade fair goals anywhere!"
